Workshop on Personal Branding through Social Media and Digital Marketing conducted by Sorav Jain.
Sorav Jain, Thinker in Chief with Echo VME conducted a stimulating & interactive session with the students of Jagran Institute of Communication and Management (JICM) Bhopal to introduce them to digital marketing and more specifically to guide them in exploring the possibilities of using Social Media for marketing, promoting and branding. Social media marketing as the latest trend has shown fantastic growth in terms of people participation, user ability, business and more. Sorav is the brain behind the company ECHO VME which specializes in virtual marketing ecosystem consulting, services and training and operates with a belief that digital marketing is beyond conversations and search engines. Banking on his expertise in Visual Marketing Ecosystem, Integrated Digital Marketing and Social Business Strategies, Sorav spoke to the students about practical social networking knowledge and its use for personal branding. He provided insights in the use of social media for communication.